Today, I’m excited to share Roku’s plans to make it easier for customers to enjoy streaming entertainment around the whole home – and especially easy for Roku TV™ customers to add great audio to their TV experience. We’ve always focused on making it incredibly simple for customers to find and enjoy streaming entertainment on their TVs, and with our vision of a home entertainment network, it will be easy to add great sound to TVs and audio around the whole home in a modern way.
Our new whole home entertainment licensing program will enable OEM brands to license Roku Connect software to build soundbars and smart speakers, surround sound and multi-room audio systems that work together as a home entertainment network. In addition, OEM brands can build Roku OS audio devices. These devices will be able to connect wirelessly and be controlled by voice commands and a single remote. It will be easy to spot them – just look for the Roku Connect logo or the Roku name. TCL will announce its plans to offer the first device under the new program at its press conference at CES on January 8.
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We also plan to develop and launch a voice assistant, the Roku Entertainment Assistant, that is optimized for home entertainment. It, along with Roku Connect, is expected to be rolled out as a free software update to the Roku® operating system by this Fall to most Roku TV models and Roku players. When launched, the Roku Entertainment Assistant will enable customers to use voice commands to enjoy entertainment on voice-supported Roku devices. For example, you will be able to say, “Hey Roku, play jazz in the living room” and a smart soundbar with Roku Connect will begin playing music – even if the TV is turned off.
Stay tuned to the blog for the latest updates on these announcements.
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